Burberry Archived

The Burberry Archived Campaign is centred around the integration of its heritage and contemporary values. It was influenced by Riccardo Tisci, Chief Creative Officer at Burberry. Riccardo revisited the iconic Burberry stripes, unicorn emblems and check patterns in his SS21 campaign, blending them with modern elements. Drawing inspiration from this, Burberry's archived campaign establishes a harmonious link between the 1960s and the present day, melding archived signature pieces with new limited edition styles.

In tribute toBurberry's heritage, the campaign is captured amidst 1960's typical memorabilia, featuring an iconic MGB classic car and a retro pool table. This nostalgic setting provides a striking contrast to the contemporary styling, model personalities and overall image composition. Seamlessly blending the brand's past with its present.

Burberry Archive SS23 Lookbook